core

Weston Snowboards Elevates Brand Strategy with Inaugural Core Team Signing, Welcoming Snowboard Icon Seth Hill

Weston Snowboards, a brand consistently lauded for its meticulously crafted, high-performance backcountry snowboards, has announced a significant strategic evolution in…

CAPiTA and Union Unveil Grassroots "Sync Tour," Reaffirming Core Values Amidst Challenging Snow Season

The long-standing alliance between CAPiTA Snowboards and Union Binding Company, renowned for their synergy in product development and rider support,…

Weston Snowboards Elevates Brand Strategy with Inaugural Core Team Addition, Welcoming Veteran Snowboarder Seth Hill

Weston Snowboards, a brand widely recognized for its commitment to crafting high-performance backcountry snowboards and fostering a vibrant community, has…

Weston Snowboards Elevates Brand Strategy with Inaugural Core Team Member Seth Hill, Signifying a New Era of Professional Representation

Weston Snowboards, a brand synonymous with high-quality backcountry snowboards and a deep commitment to its community, has announced a significant…

Weston Snowboards Elevates Brand Strategy with Inaugural Core Team Member Seth Hill

Weston Snowboards, a brand celebrated for its consistent production of high-quality, thoughtfully shaped backcountry snowboards, has announced a significant strategic…

Weston Snowboards Solidifies Core Team with Veteran Rider Seth Hill, Signaling Strategic Brand Evolution

Weston Snowboards, a prominent manufacturer renowned for its high-quality backcountry-focused snowboards, has announced a significant evolution in its brand representation…

CAPiTA and Union Binding Co. Reignite Core Snowboarding Spirit with Highly Successful Inaugural ‘Sync Tour’ Across Western United States

The highly anticipated ‘Sync Tour,’ a collaborative grassroots initiative by industry giants CAPiTA Snowboards and Union Binding Company, has concluded…

Mastering the Mountain: A Comprehensive Guide to Year-Round Conditioning and Core Stability for Skiers

The physiological demands of alpine skiing require a level of physical preparedness that extends far beyond the winter months, yet…

Weston Snowboards Unveils Strategic Core Team Initiative, Welcoming Seth Hill as Inaugural High-Calibre Rider

Weston Snowboards, a brand synonymous with meticulously crafted, high-performance backcountry snowboards and a deep commitment to community and sustainable exploration,…

Weston Snowboards Elevates Brand Strategy with Inaugural Core Team Member Seth Hill, Signaling a New Era of Value-Driven Backcountry Leadership

Weston Snowboards, a prominent force in the backcountry segment of the snowboarding industry, has announced a significant strategic shift in…